Creating climate & social equity

Harnessing the value of the intangible economy

This is our story

Rethinking Capital is an international community of intangible assets experts.  A think-tank that brings together many bright minds to co-create and to solve complex problems.

We believe that the rules that govern the economy need to be rewritten to reflect our transition from an industrial to an intangible economy.

Using existing accounting rules to incorporate all intangible assets into financial information provides a more complete view of value and enables better decisions to be made in the interests of a fair and equitable society.

Rethinking Capital’s solutions apply normative principles to enable the institutions and practices that govern the economy to more closely align to changing societal expectations and norms.

We invite you to become part of our community.

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